자료유형  

 단행본

ISBN  

3822849561 (pbk.)

ISBN  

9783822849569 (pbk.)

DDC  

658.872-22

청구기호  

326.165 W644a

저자명  

Wiedermann, Julius.

서명/저자  

Advertising now! Online / edited by Julius Wiedemann

발행사항  

Ko@ln : Taschen, 2006

형태사항  

448p : col. ill ; 26cm+1 DVD.

일반주제명  

Internet advertising

일반주제명  

Advertising campaigns

일반주제명  

Advertising Web sites Design

키워드  

Advertising Online

가격  

\33,544

Control Number  

shingu:243891

책소개  

Ads in cyberspace: the best campaigns on the web today


This second installment in TASCHEN’s advertising series joins Advertising Now! Print and the forthcoming Advertising Now! Films to provide a complete study of commercial communication in the world today. Divided into chapters by subject (from food and beverage to electronics, clothing, and more), this tome examines the most effective and important online ad campaigns by exploring the work of the globe’s top award-winning agencies, in...