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존 케이플즈의 성공하는 광고
존 케이플즈의 성공하는 광고
Detailed Information
- 자료유형
- 단행본
- 청구기호
- 326.14 존714ㅅ
- 저자명
- 케이플즈, 존
- 서명/저자
- 존 케이플즈의 성공하는 광고 / John Caples 지음 ; 이상우 옮김
- 발행사항
- 서울 : 오리콤마케팅커뮤니케이션연구소, 1991
- 형태사항
- 351 p. ; 23cm
- 총서명
- 오리콤 신서 ; 7
- 원저자/원서명
- Making ads pay
- 기타저자
- 이상우
- 기타저자
- Caples, John
- 가격
- \4000
- Control Number
- shingu:10501
MARC
008910702s1991 ulk 000a kor■090 ▼a326.14▼b존714ㅅ
■1001 ▼a케이플즈, 존
■24510▼a존 케이플즈의 성공하는 광고▼dJohn Caples 지음▼e이상우 옮김
■260 ▼a서울▼b오리콤마케팅커뮤니케이션연구소▼c1991
■300 ▼a351 p.▼c23cm
■44000▼a오리콤 신서▼v7
■50710▼tMaking ads pay
■653 ▼a존▼a케이플즈▼a성공하▼a광고▼a오리콤▼a신서▼aMAKING▼aADS▼aPAY
■7001 ▼a이상우▼e옮김
■90011▼aCaples, John
■9500 ▼b\4000
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| Reg No. | Call No. | ตำแหน่งที่ตั้ง | สถานะ | ยืมข้อมูล |
|---|---|---|---|---|
| 0019826 | 326.14 존714ㅅ | 보존서고(2층) | 대출가능 | My Folder |
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